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<\/p>\nFrom 1\/1\/2021, after a ten-year, very successful and creative partnership with the ELOMAS family, KRITIKOS continues independently with the aim of expansion.<\/p>\n
At the same time, KRITIKOS, implementing its investment and development plan, acquired a 49% stake in the subsidiary CRM Ariadni, which is based in Malades, Heraklion, Crete, serving over 140 stores and now owning 100% of its shares.<\/p>\n
Concurrently, in January 2021, it launches the new product line ”Treasures of Greece”, local products of Greek producers selected with special care from all over the country and bearing the name and surname of the producers who created them.<\/p>\n
With a vision to be there every day, for customers, employees and local communities, creating a caring environment for all, it continues to expand its network to areas where it has no coverage and strives to improve the consumer experience. In addition, with product proposals and choices, and in-store and out-of-store initiatives, it emphasizes the Values of the Mediterranean Diet, seeking to become now for its customers not just a supermarket but an everyday better … way of life.<\/p>\n
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